Dear FList...one more time...

[mapsedge]

Let me start this one with THANK YOU. I appreciate the input and your time. You're really helping me to distill down to something much better than I could do on my own.

Three more choices. #1 and #2 are the same, except for the font. #3 simplifies the compass rose even more.

#1: the winner from last time:






#2: similar to #1, with a stronger typeface:





#3: similar still, but with a simplified rose:


 

Comments

[joegoda.livejournal.com]

Number 3 does, as Becky points out, lose the effect of the rose and that loss lessens the statement overall, so I'd say that's a no from my perspective.

2, while being bolder and making a heavier statement, may cause the words to be come too blocky and blobby. With my normally blurry eyesight, the letters sort of haloed into each other. Still, it's a good one, and even with my concerns, I like it.

Number 1 is still my favorite, because it just seems more clean to me. The shadow underlying the rose is defined better, giving more dimension to the overall effect. The size of the rose also seems to be important for some reason. It is smaller here, taking less emphasis away from the lettering, but giving the logo balance. 2's rose is larger and it feels like the balance is more weighted toward it's end.