mapsedge: Me at Stone Bridge Coffee House (Default)
[personal profile] mapsedge
"Let me show you an expresso machine!"

The voice, brimming with the promise of sales pitches yet undelivered, was calling to me through the shelves at Macy's. We'd gone to the mall to search out a new espresso machine, and the model offered by Macy's was, to be kind, unsatisfactory. I said so, loud enough to be heard, apparently. As I moved to walk away, he called out to me:

"Let me show you an expresso machine!"

He was thirty-ish, white, earnest, wearing the universal uniform of sales reps everywhere: khakis, a white polo shirt, a goatee, and an uncertain panache. He was standing over a Tassimo - one of those single-serving coffee makers that uses a proprietary pod system and brews a pretty good cup. It is not, however, an espresso machine. (For that reason, among others, I would never buy one.)

Michelle, seeing the predatory glow in my eyes and knowing what's coming, takes the children and retreats to Minimum Safe Distance.

He launches into his pitch. "The Tassimo is a great single serving coffee maker it makes great coffees teas hot chocolate and of course," he pauses and leans toward me for emphasis, "expressos. You just take this pod right here, put it right here, close the lid, and push the button..."

The pitch continues. I already know all this stuff, and, metaphorically speaking, take a moment to load my weapons. "The T-discs are available in packages of 10 to 16 --"

First, a shot across the bow: "What about fresh coffee?"

"What was that?"

"Well, the stuff in the pods," I won't call them T-discs, "has got to be at least two weeks old. Can I use fresh coffee?"

"Oh, no sir. Just the pods...er...just the T-discs."

We wait. The machine burbles, like a toddler happily blowing bubbles in his milk. The brew begins to pour. Credit where credit is due, it smelled very good.

"It takes about a minute," he sells, filling the liquidy silence. When the flow finally stops, he removes the cup and hands it to me. "Here you go," delivered through a big smile, "Your expresso." There are a few people standing around, watching. Maybe they can sense what's coming; they certainly aren't coming any closer.

"It looks very good." I sniff the contents. "Smells wonderful...but it's not espresso."

His answer comes through a suddenly nervous giggle, with a glance to the watching patrons, "Yes, it is."

"No. It's very tasty, but it's only very strong coffee, not espresso."

"Well," he says with the unspoken subtext mr. big-shot coffee drinker, "what do you think expresso is?"

"Espresso - spelled with an 's' not an 'x', by the way, says so right there on your box - is a kind of coffee made by passing heated water - ideally between 200 and 210° - under pressure through finely ground coffee. For each ounce shot of espresso, you should get 1/2 to 3/4 of an ounce of coffee, with the remainder being a layer of rich foam called crema. As you can see," I held out the cup to him, "There's no crema."

"Um..."

"With a crema rich enough, you can drag your finger across it and almost get a peak, like a thin meringue."

"I thought that was a latté..."

"No, a latté is what you get when you add steamed milk to espresso," I paused for emphasis, "Which this is patently not."

He stood in aghast and embarrassed silence while I tore open a sugar packet, added its contents to the cup and stirred. I sipped and, satisfied, tossed the used stirrers onto his white tablecloth.

"Thank you for the coffee."

He nearly sagged with relief as I left.

Date: 2009-12-18 06:37 (UTC)
From: [identity profile] nottygypsy.livejournal.com
You're the guy he went home and bitched about. But thanks for the giggle, and the lesson about eSpresso.

Date: 2009-12-18 14:43 (UTC)
From: [identity profile] billthetailor.livejournal.com
I'm sure he went back to the temp service and applied for hazard pay.

Love the icon!

Date: 2009-12-18 07:50 (UTC)
From: [identity profile] sherwood21.livejournal.com
PWND.

heeheehee!

Date: 2009-12-18 13:27 (UTC)
From: [identity profile] iarraidh.livejournal.com
I love you, man...

Date: 2009-12-18 14:46 (UTC)
From: [identity profile] billthetailor.livejournal.com
You know, I'll debate climate change 'from morning sun till dine', mostly because I'm still trying to figure out the money trail and don't trust any enterprise that generates profit for politicians.

But coffee??? I know coffee, by damn. Michelle, to her credit, doesn't approve, but I figure that in the long term I helped the guy out. If not with this product, then some product down the line. I have at least encouraged him to research.

Re - climate change

Date: 2009-12-18 15:25 (UTC)
From: [identity profile] iarraidh.livejournal.com
We're really not that far apart, I think. It's just been emotionalized and politicized.

1 - I believe the planet is heating up. I don't think that can be rationally argued against the pure science of the readings of the past 50 years.

2 - I *do* believe the actions of humans since the industrial age have contributed to that. Earth went from tens of millions of human inhabitants sitting in their own feces so to speak, to multiple billions of humans spewing out millions of metric tons of toxic chemicals each year from SUVs to coal and oil-fired factories and chemical waste.

3 - I *do* believe that deforestation and the elimination/damage to the natural 'scrubbers' has caused detriment to the planet's innate ability to clean what we poop out.

4 - I *don't* know for sure to what degree - and neither do the experts, since they have no pristine non-human Earth to use as a control - our activity is the major culprit. But a culprit it may be, nonetheless.

5 - I *do* think it's in the best interest of humanity to, now that we have a wider lens and can see how we damage our environment, to take steps to reduce that damage - 'global warming' or no.

6 - I hate Al Gore.

7 - I completely distrust any organization or group of organizations that take the position, "We're all gonna die! Trust us and give us your money and WE'LL fix it."

8 - Any organization reaches a tipping point where it is no longer focused on the problem, but is focused on advancing its agenda and promoting its own survival.
Example: M.A.D.D.
If tomorrow we woke up and nobody drank any more, M.A.D.D. would not look around, brush itself off, congratulate itself on solving a great human need, and simply disband.
It would find another human activity to rail against so it could survive. Such is the nature of human organizations - they become organISMs and must be fed and will fight to survive.

9 - The first casualty in any important issue is Reason. Rather than approach this issue with calm, and genuine sincere actions, too many extremist groups went all Chicken Little. That caused the opposing extremists to yank the covers even harder towards Their side of the bed.

People in charge of our lives are behaving as spoiled children, and sanity and reason have little voice any more.

Date: 2009-12-18 14:21 (UTC)
From: [identity profile] bleuberi21.livejournal.com
*stands and applauds* On behalf of baristas everywhere, I would like to thank you.

Date: 2009-12-18 14:47 (UTC)
From: [identity profile] buffalowmn.livejournal.com
Ohhhhhh, sure. Go on, then, Mr I Demand Accuracy In Sales Pitches. Sheesh.

lmao

Date: 2009-12-18 15:20 (UTC)
From: [identity profile] rowangolightly.livejournal.com
I Love You! I don't care for espresso but I DO care about accurate product representation. Sorry for him, but if he didn't know any more about that product than that, he shouldn't have been selling it.

Date: 2009-12-18 15:22 (UTC)
From: [identity profile] starwyse.livejournal.com
HAHAHAHAHA!

you rule n' stuff

Laughs

Date: 2009-12-18 15:38 (UTC)
From: [identity profile] wyckedgood.livejournal.com
Well done!

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